Why “Simple” Websites Are Scientifically Better
The Juice Bar 005: Edwin Guembes - Branding Guidelines & Landing Pages
In a study by Google in August of 2012, researchers found that not only will users judge websites as beautiful or not within 1/50th – 1/20th of a second, but also that “visually complex” websites are consistently rated as less beautiful than their simpler counterparts.
Moreover, “highly prototypical” sites – those with layouts commonly associated with sites of it’s category – with simple visual design were rated as the most beautiful across the board.
In other words, the study found the simpler the design, the better.
8 New Graphic Design Trends That Will Take Over 2018
In this episode, we sit down with Edwin Guembes. Edwin is a web content and media manager and we get an opportunity to site down with him to chat about his experiences working in e-commerce, the difficulties and benefits of working within the confines of branding guidelines, and understanding how to effectively build landing pages.
Featured Project: Clear X Photoshoot
2018 is the year we finally take risks, in life and in graphic design. Because that’s the only way your design is going to stand out this year.
There are millions of things fighting for your audience’s very limited time right now. Bitcoin. Politics. Cats. Food.
CS Spotify Playlist: September 2018
Clear X is a fresh new acne skincare brand that contacted us in dire need of new lifestyle photos. Creative Squeeze to the rescue! The scope was straight forward; we needed to help them visualize their brand in a fun, energetic, and youthful way.
The Strange Creatures Called “Designers”
This month's playlist includes artists like Fwdslxsh, A Tribe Called Quest, Eminem, and Masego.
The Basics of Branding
Thomas Fogarasy writes on the interesting traits associated with designers using quirky illustrations. Are you a strange creature called “designer”? (Illustration: Thomas Fogarasy) (Source: UX Collective)
Design Remix — Big Baller Brand
An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does "branding" mean? How does it affect a small business like yours?
5 Signs It's Time to Rebrand
For this quarter’s Design Remix, we took a stab at the popular (and local) Big Baller Brand out of Chino Hills, CA.
The Juice Bar 004: Dave Jy Lee - How To Write A Song
Sometimes, even beloved brands go through crises; they succumb to the natural pressures of aging, or they fail to meet audience standards the way they used to.
Project Launch: Clayton Builders
In this episode, we sit down with Dave Jy Lee. Dave is a Los Angeles based musical artist that dives into the realms of alternative R&B. Our conversation touches on Dave's musical inspirations, his process for writing and creating new music, and his experiences working in the music industry.
CS Spotify Playlist: August 2018
Sometimes, design projects start and finish within a matter of months. Other times for one reason or another, it carries on much longer than expected.
The Psychology of Color in Marketing and Branding
This month's playlist includes artists like Breaking Benjamin, Childish Gambino, Tchami, and The Postells.
6 Moves You Can Make to Boost Office Productivity
The psychology of color as it relates to persuasion is one of the most interesting aspects of marketing. Most of today's conversations on colors and persuasion consist of hunches, anecdotal evidence and advertisers blowing smoke about "colors and the mind."
The Juice Bar 003: Andrew Sy - Travel Photographer & Videographer
In any company, no matter how big or small, time is money. Mastering the art of getting things done proves very important to creating and maintaining success.
Design Feature: Weddings & Branding Go Hand In Hand
In this episode, we sit down with Andrew Sy, more known as @sightsofadrew on Instagram. Andrew is a videographer, photographer, and content creator from Life Thru Frames. We got the opportunity to sip on some red wine with him and talk about the process behind his work, his creative inspirations, travel plans, and everything in between.
There's a new Gradient tool coming to Adobe Illustrator
Many people don't know how much design is involved when it comes to weddings. Things vary in many different ways from picking a certain overall style of the wedding to picking the right colors that reflect the couple. Have a look at the direction and process our Designer here at Creative Squeeze is taking for the big day!
Project Update: Threadjar
Adobe has given us a sneak peek at what it calls Diffuse Gradients. Adobe is adding a new type of gradient to Illustrator, which it says makes it easy to create natural-looking blends between two colours – even contrasting ones.
Designers Reinterpret Iconic World Cup Moments on Charity Beer Mats
A big thank you to Threadjar for sending some love! We are really excited to be working on the new upcoming website for this great company.
The Juice Bar 002: Toviah - Wedding & Editorial Photographer
Ladies and gentlemen, we have a final! The 2018 World Cup has been full of excitement and quite a few surprises. As you get ready for the final match, grab a beer and check out this collection of FIFA World Cup inspired beer mats created by 20 graphic designers.
In this episode, we sit down with co-hosts Elvis & CP as they have a drink with Toviah (Albert Halim). We talk about some of the crazy stories he has working as a photographer, including a drunk groom and some raunchy photos.